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This introduction to cybercultures provides a cutting-edge and much needed guide to the rapidly changing world of new media and communication.
- Considers cyberculture and new media through contemporary race, gender and sexuality studies and postcolonial theory
- Offers a clear analysis of some of the most complex issues in cybercultures, including identity, network societies, new geographies, and connectivity
- Includes discussions of gaming, social networking, geography, net-democracy, aesthetics, popular internet culture, the body, sexuality and politics
- Examines key questions in the political economy, racialization, gendering and governance of cyberculture
- Sales Rank: #1988330 in eBooks
- Published on: 2011-05-18
- Released on: 2011-05-18
- Format: Kindle eBook
Review
"Nayar's Introduction to Cyberculture pries open the issues that make cyberspace so fascinating: race, class, gender, space, the public, and the popular. This is essential reading for those curious about new media."
—David W. Park, Lake Forest College, US
"Nayar makes a scintillating, significant contribution to a new and burgeoning area of cultural studies in this acute yet lucid introduction to new medias and cybercultures. He both maps the field and makes you think."
—Brinda Bose, New Delhi University, India
"An accessible introduction to cybercultures that carefully balances a broad range of ideas and concepts while outlining their significance and impact on the digital world . . . a robustly global overview of the cybercultural landscape."
—Tama Leaver, Curtin University of Technology, Australia
"Nayar's approach to digital culture is determinedly postcolonial and firmly embedded in material conditions. This field of knowledge moves quickly, but clear summaries and definitions make this book both an invaluable introduction and an enduring point of reference."
—Alice Ferrebe, Liverpool John Moores University, UK
"The New Media and Cybercultures Anthology moves intelligently beyond the routinely anthologized voices of cyberculture's first wave to give us a rich and diverse tapestry of thinkers from the second--much needed update to a body of theory that struggles to keep up with the pace of the world it describes."
—Mark Cooley, George Mason University, US
"This is the book for the changing face of the 21st century networked classroom. Revealing the up close and personal revolution wrought by globalization 2.0, Pramod K. Nayar's New Media and Cybercultures Anthology introduces the gendered, spatialized, multimodal and mobile realities of social media, new technologies and hybrid cultures in a user-generated world."
—Carolyn Guertin, eCreate Lab, University of Texas at Arlington, US
"This brilliantly edited collection skillfully weaves together the important conversations currently taking place in the broad field of cyberculture studies. This book is a vital read for students of all levels, scholars in digital media studies, and anyone interested in the changing cultural landscape of the digital age."
—Jason Farman, Washington State University, US
"Nayar's international assemblage of theoreticians provides a timely sourcebook for the study of new media and cyberculture within the context of cultural studies, and inspires deeper dialectical research into questions of power and identity."
—Kirby Malone, Co-author, Live Movies: A Field Guide to New Media for the Performing Arts
From the Back Cover
This introduction to cybercultures provides a cutting-edge and much-needed guide to the rapidly changing world of new media and communication. Exploring for the first time the role that race, gender, sexuality, and postcoloniality play in the digital environment, Pramod Nayar demonstrates how these subject positions shape identities, communities, and networks in the same powerful manner that they do in the material world. From gaming, net democracy and connectivity, to theories of digitextuality, metamedia, and social networking, An Introduction to New Media and Cybercultures provides a timely and essential exploration of all aspects of today’s networked world.
About the Author
Pramod K. Nayar teaches at the Department of English, University of Hyderabad, India. His most recent books include Virtual Worlds: Culture and Politics in the Age of Cybertechnology (2004), Reading Culture: Theory, Praxis, Politics (2006), An Introduction to Cultural Studies (2008), and Cybercultures: An Anthology (Wiley-Blackwell 2010).
Most helpful customer reviews
0 of 0 people found the following review helpful.
new identities and communities on the net
By W Boudville
One feature of the book is that Nayar takes the reader through a lot of the trendy slang and jargon that has arisen around the Internet. Of these, perhaps the most loaded is hacking. Much space is devoted to explaining a mystique or maybe more accurately a conceit of what makes a 'good' hacker. We see that participants eshew the trendy meaning of intruder. Instead they much prefer the sense of someone smart who mostly harmlessly peers into every nook on the net.
Cyberpunk also gets extensive play. It was first conceived by the science fiction author William Gibson in his 1984 book Neuromancer and readily adopted. Think computer programmers with an attitude! One chapter looks at variants of these, eliding into cyberterrorism, where a talented hacker might sell his destructive abilities to a bidder, or act out of his own beliefs.
The book does a survey of many sociological studies of the Internet, where these studies were often done on the most important subset, the Web. We read of several conclusions as to whether the net truly gives rise to new public and private spaces, and of the possibility of a person constructing new identities or personas. Moving beyond the individual, there is a discussion about the nature of communities that exist solely on the net, and how real or persistent they can be.
Now if you are not a sociologist, but a computer expert, the book is worth perusing. For it shows how outsiders to the net are parsing your interactions, not at the clickstream level, but at a higher level of social intercourse. Reading this external analysis may also give you a useful and deeper understanding of your customary activities on the net.
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